Cool Thinking

Brand Development

Clients come to us for our complete creative & art direction, design & production, and IP management resources.

Here are some of the key advantages:

Cool Thinking offers clients resources for creative direction, interface design, graphic animation, interactivity, and data services. Coordinate a cohesive look & feel across media and set standards for future production.

Brand Continuity

Cool Thinking will help you create and implement styleguides for print and web and implement them throughout your organization. Positioning and representation must always be “on brand” to promote ROI for artwork and clear messaging for the audience. 

Creative Direction

All graphics and visual interface elements need to function well while they maintain and extend your brand. Use Cool Thinking to develop your visual direction!

Digital Asset Management

From styleguides to image libraries to press kits – managing your content is an increasingly complex challenge as your organization grows. Rely on Cool Thinking to help you navigate this critical requirement for efficient management as you grow.

Graphic Animation and Interactivity

We offer interactive multimedia for a range of business tools. Leverage your existing creative assets by building them into sales prequalifications, interactive customer tools to configure products and services, and event registration and vendor management. From storyboarding to production to kiosk or online implementation – build your narrative and engage your audience with Cool Thinking!

Scripting and CSS

For environments where the scope of work requires:

  • Complete and flexible data integration
  • Document and archive management

Cool Thinking can design data architecture, assemble and manage programming resources, and help you fit data services into your overall budgets along with creative, logistic, and administrative project elements.

Using the internet to: Create new markets for your products and services? Lower the costs of doing business? Make your business easy and fun to work with?

THAT’S COOL THINKING!

Next Steps

When you are ready to work on growing your intellectual property, engaging creative resources for your brand, or any of the other institution-building steps of new growth – Architectural Art can help!

Back Office Systems

Farm Innovation Series

Human Resources

Lessons from Great Leaders

Leveraging Technology

Organization

Teams and Teamwork

Architectural Art

Best Practices

Get the stories behind the numbers with the Best Practices newsletter!